Optimizing E-Commerce through Digital Marketing

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Date:
December 24, 2024
Authors:
Dr.Thilagavathi.K, Dr.S.Mahima, Dr.I.Ashiq Mohamed, Dr.S.Amsha Lekha
ISBN:
978-93-6348-911-0

Authors

Dr.Thilagavathi.K, Associate Professor, Department of Commerce, Saveetha School of Law, Saveetha Institute of Medical and Technical Sciences, Chennai, Tamil Nadu, India.

Dr.S.Mahima, Vice Principal and Head, Department of Commerce, Madurai Gandhi N.M.R Subbaraman College for Women, Madurai, Tamil Nadu, India.

Dr.I.Ashiq Mohamed, Assistant Professor and Placement Officer, PG & Research Department of Commerce (SF), Jamal Mohamed College (Autonomous), Tiruchirappalli, Tamil Nadu, India.

Dr.S.Amsha Lekha, Assistant Professor, Department of Commerce, Madurai Gandhi N.M.R Subbaraman College for Women, Madurai, Tamil Nadu, India.